In case you've been hiding underneath a rock somewhere, Seth Godin's new book, Linchpin is out today. It's the most important book he's ever written. You should buy it. You NEED to buy it.
This book is a timely manifesto about doing work that matters. It's about adding extraordinarily unique value, or as Seth calls it, "creating art."
This book scared me when I first read it and there's a good chance it will scare you too. It forces a self evaluation that is extremely difficult... but necessary. This book will revolutionize the way you think about "the system" (school, work, society as a whole) and push you to make decisions on how you want to go about your work, and more importantly your life.
Anyone who knows Seth, knows that he shouldn't have written this book. It's a huge risk for him. It's a complete departure from everything he's written before and it will offend some people, and piss off others. It certainly won't help his corporate speaking career.
But Seth didn't write this book for Seth. He wrote it for us. And you need to read it.
Get the book HERE.